Photography Editing Styles & How to Choose the Right One for You 

There are dozens of different photography editing styles—and each one brings something unique to the table—just like you. So which look do you feel resonates most with your style? One of the most exciting experiences in photography is dabbling in different genres and styles in an effort to find one that perfectly suits you.

In this blog you’ll discover more about these unique styles and learn how PHAiTO’s looks (our Lightroom presets) can make achieving your desired style feel effortless. 

Why is it Important to Find Your Own Photography Editing Style?

As a photographer, finding your own photography editing style is important because it’s how you develop a unique and recognizable aesthetic that sets you apart from other photographers. Your editing style is truly what conveys mood, emotion, and your personal artistic vision. By developing your own personal editing style, you create a cohesive body of work that reflects your individuality and helps you stand out in a crowded photography market. 

Having a consistent editing style can also make it easier for clients to recognize and appreciate your work, which can lead to more opportunities for business and artistic growth. To sum it up, finding your own photography editing style is an important step towards refining your artistic voice and creating a portfolio of work that truly reflects you.

stunning black couple on their wedding day edited using an ai photo editing software for photographers

PHAiTO’s Looks for Easier Editing in Your Style

When you use PHAiTO, you get access to eight stunning looks—our version of Lightroom presets, but elevated—to help you achieve the look you want faster and easier. PHAiTO uses ai photo editing technology to make calculated adjustments to your photos so you can achieve the aesthetic you want on your images more easily. Keep reading so you can get to know these looks a little better.

Classic

photo of a beautiful couple posing on their wedding day edited using a classic preset for Lightroom

A classic photo look is loved by many. It’s a balanced, true-to-life look, making it clean and flexible—so it brings out the best in images across photography genres. Our Classic look is great as-is, but it also makes an amazing base for your own extra adjustments and flair. The classic look goes hand in hand with just about every type of photography, but is particularly stunning in wedding photography, couples and engagement photos, and family photography too. 

Dark and Moody

a dark and moody photo of a newlywed couple edited with ai using a dark and moody preset

Dark and moody photos are photos taken in low light situations, and they are amazing for emphasizing an air of intrigue, drama, and mystery. A photographer can convey emotion through their use of shadow, contrast, and texture. Our Dark and Moody look instills the moody atmosphere of a photo and is popular in genres such as fine art photography, portraiture, boudoir, and landscape photography. 

Bright and Airy

stunning bride holds her pastel pink bouquet in a light and airy photo of her in her wedding dress

Bright and airy photos utilize muted lighting and low contrast to achieve soft-looking images. These types of photos often come across as ethereal, and this look works incredibly well with white or neutral outfits and pastels. This look is especially flattering for portraits and headshots and is beloved by many professionals in wedding photography. If your passion is capturing love stories, our Bright and Airy look is for you.

Punchy

This look’s name is the perfect way to describe it—it really knows how to make an entrance. Our Punchy look is bold and playful, and it pairs perfectly with colourful photos. Lifestyle photographers, adventure photographers, and travel photographers love this kind of preset because it brings their photos to life—and draws the viewer into the experience. Don’t miss this look if you love vibrant photos.

JPG Classic

Young woman puts her arms around her partner as he looks lovingly into her eyes

All of PHAiTO’s looks are able to accomplish smart and dynamic adjustments in Adobe Lightroom. JPG Classic, in particular, achieves a look that’s neutral and consistent, with just the right representation of colours. The result? A super clean edit in just a few seconds. If you want an instant classic look, choose JPG Classic when you’re using PHAiTO.

Black and White

a black and white photo as an example of a photography editing style you might prefer

There’s just something special about black and white photos—they never go out of style. The monochrome photo look is popular across photography genres, including weddings, landscape, portraits, fine art photography, and photojournalistic styles. These types of photos are refined, yet in a way that still sparks curiosity and feels approachable. Our Black and White look is guaranteed to elevate the elegance in your favourite photos.

Cinematic

a stunning photo made even better with a cinematic preset for Lightroom

Cinematic presets are the perfect way to make your photos feel real and tangible. Our Cinematic look was designed to bring out the striking aspects of your images, making them appear luscious, velvety, and enhanced in all the right ways. Try our Cinematic look on your favourite lifestyle photos, landscape photos, or anywhere else you want to add a hint of drama.

Home

A real estate preset applied to a photo of a stunning living space with floor to ceiling windows and a fireplace

Are you into real estate photography or architecture photography? Then we’ve created our final look, Home, just for you. Home was intentionally created to emphasize spaces effortlessly by using calculated adjustments to bring out the very best in residential homes, commercial homes, interior spaces, and exteriors of different types of buildings. If photographing spaces or buildings is your speciality, Home is the look you need.

Embrace Your Editing Style and Aesthetic

Of these photography editing styles, which one speaks to you the most? When you use PHAiTO’s looks, you can achieve the look you want instantly with ease, whether that’s dark and moody, bright and airy, black and white, cinematic, or a can’t-fail classic look. If you love capturing buildings and living spaces, Home is the right look for you. 

Ready to dig into these different styles? You can try these looks on your photos today by signing up for a free trial. There’s no commitment, and you don’t need to enter any payment information to get started. 

So what are you waiting for? Check out these stunning looks on your amazing images now!

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